Gedruckte Adwords

Google schaltet Adwords in der Chicago Sun-Times:

Adwords in der Chicago Sun-Times

The deal, terms of which were not disclosed, allows Google to fill what’s known as “remnant space” in the Sun-Times — unsold space where the paper would normally run in-house ads. Google fills those spots with its own ads. The Google connection is hardly trumpeted: “Ads by Google” appears at the top of each box of ads in very small type.

via Google Weblog

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